Made in tough, hard-wearing, premium quality denim, these straight jeans can handle everything you get up to. The fit is easier in the thigh, which means they’re comfortable yet contemporary, while the stone wash gives you a faded and authentic look.
Our new eco denim is made using part-recycled fabrics, more environmentally friendly washes and recycled trims. They’re the same great fit as the jeans you know and love, just made a little better for the planet. You’ll see a mix of old and new styles for a little while, as throwing away perfectly good denim isn’t good for the planet either.
Stretch for comfort and movement
Zip & button fly
Contrast stitching for an authentic look
New Eco Denim contains 15-20% recycled fabrics (the rest is responsibly sourced BCI cotton)
Recycled zip tape, 30% recycled pocket bags, Jacron patches and eco finish metal work
Eco friendly washes to reduce chemical impact on the environment and water and energy usage
Caring about cotton
100% of the cotton used for our cotton clothing products is sustainably sourced.
Read more about sustainably sourced cotton here.
Inside leg: 30, 32, 34" / 75, 80, 85cm